Small Business Resources and Articles

Affiliate Marketers: Are You Protecting Your Affiliate Links?

September 17, 2009 – 8:50 am

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So you have finally entered into the world of earning an income online. You too, like many others, have chosen to begin with the affiliate programs. Also, you must have heard that it’s not a big deal to make good money with affiliate marketing, provided you select the right programs and do some strategic planning while promoting your affiliate products. So far so good.

Whether you are advertising other people’s products or promoting your own products – that doesn’t matter because after all it is nothing but your own enterprise and your means to earn good money. So whichever be your case, I am sure you would not want to leave money on the table and invite others to grab your share of profit.

Even though the industry of affiliate marketing is very competitive, if you are cautious and are strategic in your marketing techniques then, it could be very profitable for you.

Take a close view at the industry, you will see that not every person who gets into affiliate marketing is successful. Those who are doing well leave no room for failure and take all security measures and fully grasp its worth.

Yes! Security is one of the key factors in affiliate marketing.

If you do not adopt appropriate security measures, then your business will be at high risk. One of the most important ways to restore security is to protect your affiliate links. Do not take them for granted. A bit of carelessness on your part in regards to affiliate links may cost you a lot of money.

Do you know the long complicated links that you send to your prospective customers not only look baffling but they can generate a lot of problems too! If you send such an affiliate link to your prospects, then the smart ones will definitely figure out that you are advertising someone else’s product and they would rather visit the parent company. Also, if your link does not function then your prospects have to type a really long URL into the browser, which will definitely put him or her off.

You could be a victim of even a worse situation. What if some devious Internet charlatans steal your affiliate links and replace them with theirs? If they do that, then you get no commission at all.

Did I scare you off with all of the above outcomes? Well, that certainly wasn’t my intention. I just wanted to open your eyes and state facts that actually happen in the Internet world.

So, if you are not getting the desired results out of your affiliate marketing, don’t lose hope. There’s definitely a remedy to this problem and that is ViralURL.com.

Do I hear you asking, what is it and how can it help in avoiding any unfavorable situation for an affiliate marketer like me?

Be patient and read on, if you love your business.

ViralURL is a link cloaker that protects you in the truest sense. There may be many unethical people prowling around, who might play with your affiliate links by cutting them off or substituting them with their own etc. Regardless of how much work you put in towards building and promoting your business, if your links are manipulated, then all your hard work will be rendered ineffective.

In order to avoid such a scam,
ViralURL gives you full protection and sees to it that your affiliate links never get exposed to others.

So stop yourself from getting ripped. Get all the commissions to your account that you rightfully deserve. All this is made possible by ViralURL.com.

It is a benefit for every affiliate marketer like you and me, who wants to achieve success in their endeavor.

Is ViralURL limited to only link protection?

NO!

It does much much more than that. Let’s see what ViralURL can do for us:

• ViralURL helps us in protecting commission

.

• ViralURL helps in building mailing lists

.

• ViralURL helps in tracking statistics

.

• ViralURL helps in earning extra ad credits

.

In short, ViralURL allows us to generate enormous business leverage.

I don’t see any negative aspect associated with ViralURL. All you have to do is join it for free, then cloak your links, promote them and see your business climbing higher and higher.

You can get all detailed information about the program from the site at ViralURL.com. There, you can find several unsolicited testimonials from various users of ViralURL. So if you want to protect your business and see your compensation grow, try ViralURL. You have nothing to lose with it.

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Review of Ewen Chia’s Secret Affiliate Weapon 2: Passive Income Secrets!

September 15, 2009 – 8:45 am

Ewen Chia just released Secret Affiliate Weapon 2–a sequel designed to complement the original product unveiled in 2004 that sold over 50,000 copies. The emphasis of this product is passive income products that will result in residual earnings.

I’ve just completed an audio review at http://jimrazz.com/reviews/SAW2 that responds the following questions about Secret Affiliate Weapon 2:

• Who’s the product for?
• What does it do?
• What’s in the product?
• Is it a good value?
• What’s the overall rating?

One point I really liked about this product is that Mr. Chia recommends that you just don’t rush off and begin your efforts: rather, you take the time to construct a plan first.

If you did nothing else with Secret Affiliate Weapon 2 except study how Mr. Chia uses the product itself, the members’ area, and the follow up autoresponder to masterfully upsell, you’ll have learned many valuable marketing lessons.

Just for watching my audio review at http://jimrazz.com/reviews/SAW2 you’ll receive these three ebooks:

• Big Affiliate Marketing Paydays
• Affiliate Marketing Mistakes
• Super Affiliate Marketing Secrets

See you at http://jimrazz.com/reviews/SAW2.

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How to find a good web designer

September 11, 2009 – 8:51 am

The internet landscape is evolving each day, so whether you are a new startup business, a small company or even a well established corporate looking to inflate your brands assets, everyone has to go strive hard to maintain a high ranking posing in the search engines. The companies require a forward thinking developer who can visualize and conceive novice ideas that ensure site visibility and at the same time speak to the targeted audience. Visibility and interaction both are crucial factors that influence your brand’s success. A Denver web designer has the capability to work on user-centered ideas using search-engine friendly techniques.

It is important for every Denver Web Designer to study activities of users, learn what they demand from that specific industry and most importantly how search engine rankings can be improvised. The design created by any Denver web designer should speak to the target audience and must have the ability to influence the targeted visitors to become potential buyers and in turn propel sales. The Denver web designer should always look for new upcoming marketing strategies and better interface that has the strength and ability to reshape into an enduring and profitable business.

It is not important to create an exceptional design or to deliver masterpiece, the key factor is that it should relate to the users and the complete content should be worthwhile. The essence of the entire effort put in by a Denver web designer should lay in the profits he drains for the web site owner. The solutions provided should facilitate more users and in turn more money. The web designer should have the ability to provide results irrespective of the business, industry or place. He can get an opportunity to work with international clients having variety of industries. He should aim to provide his clients with distinguished, effective and excellent results. For every client, the designer must process well customized, nicely tailored scalable solutions that are perfect for his business and with apt amount of time, generate profitable results for the web site owner that will help him achieve an impressive corporate identity.

Today, commencing any business big or small, and making it work is not a one man job. A team of experts and professionals who are well trained and learned in specific fields is also equally important. Designing a web site is therefore a crucial aspect of online trading and business and should be dealt with utmost care. It acts as a face of your corporation and special care should be taken in order to make it look as attractive and interactive as possible. For this particular reason a specialized expert who can handle his job perfectly is extremely important. A Denver web Designer satisfies it all.

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Denver SEO – The Best SEO Company

September 11, 2009 – 8:51 am

USWebCentral.com, is the leading Denver SEO Company. This company which has recently launched the latest and newest micro sites that are devoted to SEO i.e. Denver Search Engine optimization strategies. This company also specializes in SEM i.e. Search Engine marketing, web development and web designing. If you want that unique platform so that you can reach your clients who are searching for optimization solution, a Denver SEO Company is the best. Today in this fast growing world every one wants to succeed and see their business flourishing day by day. Everyone is looking for expansion in their business. This can be done with the help of good SEO Company. Thus, if one invests in a SEO Company it will definitely pay back. The main goal and purpose of SEO Companies are to generate greater hits basically on the top search engines like Yahoo and Goggle. The people basically try to access those results which are displayed on the first or the second page and not after that. The sites displayed on the first page are considered to be the best. Moreover, the recognition of any particular website can also be judged from the ranking it gets in different search engines. These SEO Companies know exactly what the clients are looking for and develop and design the website which makes their website appear on the first or second page of the search engine. Thus a lot of factors make the website to be on the top. A Denver SEO Company is the best and reliable when you think of SEO Company.

First a brief description about what SEO is? SEO means “Search Engine Optimization.” Search Engine Optimization helps you in each and every way. A search engine basically does not rank the websites, it ranks the individual pages of your website. Thus, each and every page of the website should be optimized. SEO is not an easy process as it takes many hours to learn the effective way. SEO Company is considered as fast growing and leading when it comes to developing one’s business on website. SEO Company prepares a unique and different web site for each of its clients depending on their needs. SEO is also called “Search Engine Optimizer”. Many SEO companies are providing their services today. You are advised to first do research on it and after that hire that company to do your work. Some Denver SEO Company are well known and provide services for SEO. Some Denver SEO Company have experienced and trained professionals who see all the aspects for creating and developing attractive and user friendly website. Thus, because of good work several Denver SEO Company are gaining popularity day by day. A good SEO Company will make your website appear on the first or second page when it is searched by the user. The sites which appear or are displayed on the first page are considered to be the best. These SEO Companies make a website attractive and user friendly in every manner. Moreover, more number of hits on the website increases its ranking in the search engines and it also increases the traffic on the website. Thus more traffic means more business.

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How To Build An Evaluation Matrix To Assist You In Selecting An Online Business

September 10, 2009 – 8:46 am

When you’re deciding whether you want to join an online business opportunity there are a multitude of things to evaluate. Have you given any thought to formalizing what those things may be, BEFORE you start your search?

This piece borrows some techniques used by all levels of government to assure that it’s getting the “best value” when it buys goods and services. This practice is most commonly referred to as “source selection.”

We’ll employ many of these same techniques to stimulate thinking on your part. My hope is that you will use this information to build a set of criteria that you can actually use to assist you in your “due diligence” efforts.

This process is completely generic. It is not slanted towards any type of business and I have no business opportunity to promote.

Your first step is make a list of the top-level Criteria that are prominent to you. Here is a list of ten that may be relevant to you. Your list may be shorter; it’s really up to you.

1. Compatibility (with your interests)
2. <Skills Needed
3. Income Potential
4. Compensation System
5. Company Viability
6. Business Partner
7. Products
8. Portability
9. Scalability
10. Cost

The next step in the process is to put your Criteria in descending order of significance. That is, ordered from most important to least important. In the interest of brevity, I’ve done that already with the outline above, but your rendering of this might be different.

Virtually all the pundits in this field will tell you that your top Criteria ought to be to find a business in an area that is of sharp interest to you–something you’re passionate about–and a business that’s compatible with your skill set and experience.

Stephen Wright in his 2006 article entitled “Top 5 Criteria for Choosing an Ideal Home Based Business” said this:

Personally, I have talked with literally hundreds of home based business owners – some who were very successful, others who quite frankly were struggling and failing miserably with their home business activities at the time of the discussions.

An overwhelming number of those who were successful used one or both of Criteria 1 & 2 as the basis for starting their business. Likewise, the vast majority of the failed businesses used neither. Coincidence? I think NOT!

By the way, in case you are interested—-profits and “making money” were the Number 1 criteria most common for the failed businesses.

Criteria 1 and 2 brought up by Mr. Wright are the same number 1 and 2 Criteria in my list above: Compatibility and Skills Needed.

To view the remainder of this post, which includes a template to download, go to http://jimrazz.com/EvalMatrix/.

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Keyword research is vital to the success of your website

September 10, 2009 – 8:46 am

Optimizing your website with the appropriate keywords is a science and the most important factor utilized by our Denver SEO experts. Unfortunately, it’s one of those things people tend not to spend enough time on. Some people think up a few words to quickly then optimize their page a bit prior to a search engine submission which can then in turn result in a poor ranking website.

Search engines are a great means for driving traffic to your website, so spend time learning the best keywords and keyword phases based on actual monthly search results. There are many tools that can help suggest the best keywords and phrases to optimize your website. Don’t be lazy! Contact a reputable Denver search engine optimization company such as US Web Central, Corp.

Optimize each page of the website for the search engines. More often than not, I see lots of website’s that optimize their homepage, but spend little if any time on the other pages. This would be a big mistake. Our Denver web design department focuses on your on-page SEO. We check the title tags, H1 tags and keyword density to name a few.

It is also recommended to stay away from javascript navigation as most of these types of navigation will not index in the search engines. Use text wherever possible and embed youtube videos. Youtube generates lots of search queries to show your video, and thus giving you another advantage rather than just embedding the video in your own web site. Call our Denver video for more information.

Adding a video spokesperson, or live chat feature can also be an excellent way to engage your website visitor. Your website is a big investment of both time and money, so do your homework to find a proven web company to build and optimize your website.

So the bottom line to develop a successful website site from the ground up with your search engine optimization in mind. 80% of people performing a web search never leave the first page results. This means if you are on page 2, chances are you won’t be found. Start by optimizing all your web pages to include all your most relevant keywords. Then focus your home page on your call-to-action. Make the user want to engage and take action.

Adding sitemaps, building on-going links, creating a blog and adding video are great approaches to launching a successful web site campaign.

For more information and a free consultation, contact us at 720-296-8205 or visit us at http://www.uswebcentral.com for a free 1 hour consultation. Let our Denver SEO doctors prescribe the right formula for your online success. Take a few minutes to look around at what we have to offer and be sure to read our client testimomials.

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Denver SEO – Search Engine Optimization at the Top (or Getting to Page 1 on Google), Several Case Studies

September 8, 2009 – 8:45 am

US Web Central, also Called Denver SEO, Presents a “Family of Case Studies” Regarding Website Reconstruction and SEO Work for 3 Different Websites for 3 Different Companies, all Within One Extended Family. SEO is a Hot Topic These Days; it’s all About Being #1 or Being on Page 1. This is the Information Age and This is About How to Get Noticed.

——US Web Central, Denver, Colorado, USA, 8/29/2009

It’s called Denver SEO: Search Engine Optimization. From the perspective of US Web Central, it’s their Job to get you noticed; their mantra, their sacred mission to get you ranked higher. Or rather, to have your company be listed as high as possible in search engine listings. Becoming the #1 listing on Google in your keywords, is considered the Holy Grail; that lofty position from high on the mountaintop, looking down on the vast plain of the Internet’s millions of other listings far below you, or getting onto Page 1. This is important, because people looking for what you do may only be interested in what they perceive to be the best, most popular or top listings. Being on Page 27 just doesn’t inspire as much interest in you and what it is that you are trying to sell. And if being noticed and becoming #1 and on Page 1 interests you, please read on…

What does this mean?

When you call up your browser, there are various search engine softwares that, for free, find and organize listings matching, as closely as possible, what you typed into your browser search box. After you press Go or Find or Search, or hit your return bar on your keyboard, these services try to find what it is their software believes you are trying to find, then lists it in order, from the highest match to the lowest.

When you run a business, you want people who use their computers to find goods and services to find you at the top of the list presented by their web browsers.

What are these free services?

Google and Yahoo are the reigning champions and there are hounds at their heels, for instance, MicroSoft recently launched its own search engine: Bing. Okay, so why would any company down in the trenches, just going about their daily business, trying to stay alive in this economy, care about all of this?

Well, in this complex day and age, filled with so many diverse interests, it is easy to be overlooked. That’s not a good thing if you are trying to sell goods and services, as most business wish. So, if there is something that can be done to have people notice your company on the Internet; that is what you want to happen.

The first thing you must do is create a website for your company. That’s exactly what these 3 companies did: Rand Soellner Architect, CashiersNCLand, and Chisholm’s Trail Leather. Only, when they guided the development of their websites at US Web Central, something was added to each of their company names: “.com” So, the 3 companies are now: www.RandArch.com , www.CashiersNCLand.com , and www.ChisholmsTrailLeather.com . Some abbreviations were made to make it easier for people to remember their website addresses and the “www” stands for World Wide Web (or the Internet). You don’t want your website name too complicated, which is part of the advice and counsel rendered by US Web Central, which is: www.USWebCentral.com online.

Each of these companies actually had existing websites before they approached USWebCentral. So why did they come to them seeking help? Simple answer: they did not have personal control over their websites and did not know how to accomplish this and the updates they wanted to have happen were not happening swiftly enough, and they wanted to be ranked higher in search engine listings under the various search terms they felt would direct internet traffic to their websites. “I felt like I needed to be running and I wasn’t even walking,” said Rand Soellner, AIA/NCARB, “It was frustrating, like trying to swim through molasses in a big swimming pool, knowing that your business life depended on you getting to the other side and things just were not getting done efficiently.”

Becoming #1, or at least on the first page of a search is the dream of most companies who have an Internet presence. Rand Soellner Architect is the #1 Mountain Home Architect in the World on most search engines.

Case Study #1: www.RandArch.com Rand Soellner Architect, one of the leading residential architects in the United States and World, wanted his website transformed. He performed a national search, looking for a website design company with an added “X+” ingredient: “Something that distinguished a particular website design company ahead of others, a company that set the height of the bar higher than the others,” added Soellner, “When I saw US Web Central’s own website and reviewed their pages and listened to their video spokespeople, I figured I had found the right company. Not many people were doing these things. They appeared to be highly advanced technologically and philosophically.” Rand wanted a company that knew more than he did about websites, after all Rand Soellner is an architect, not a computer programmer.

“During my first conversation with Scott Carvin, USWebCentral’s owner, he made me feel at ease. He talked like a regular guy and educated me about my options,” said Soellner. Rand mentioned being told about Blogs and SEO, about which he knew nothing at that time. Scott Carvin mentioned that he felt the need to share with Rand what the latest techniques were to help Rand’s business look good, on an improved website, one which Scott offered to transform into a software type that would allow Rand to edit it himself, if he wished, or USWebCentral could do this for him, on a pay as you go basis. Rand opted to pay USWebCentral to convert his website into an editable format.

Our Denver SEO Company services were initially confusing to Rand, who did not understand how the owners of websites and their website design companies had any control over when, where or how their companies would come up in a browser search. Scott Carvin explained that he used to work at Google for several years, and that Google, being one of the major, if not the most prolific search engine on Earth right now, had mathematical and text algorithms that “looked” at your website, along with several million others, searching for the information that each person has typed into their browser bars. Scott assured him that there definitely are strategies to employ to help a company rank higher on Google, Yahoo, Bing and other search engines. “We have made a science of SEO,” mentioned Scott Carvin.
As Rand Soellner Architect’s website was transcribed and improved by USWebCentral, the programmers there added a multitude of SEO optimization features to improve Rand’s website ranking in search phrases that were not thought of previously. Is it working? Has the transformed website improved Rand’s rankings? “Yes,” answered Soellner, ” and the best part is that when I have a photo or text I want to add on a new project, I can go into my website myself and add these things, without having to wait or pay someone else to do that for me. That is liberating. I feel sorry for other business people who don’t have this freedom. They don’t teach you how to do this in an architectural program when you are in college. You need a consultant who is expert in SEO on your side.” www.randarch.com is Rand Soellner Architect’s website.

USWebCentral is as much a Knowledge-Transfer/Education company as it is a Denver web design or video spokesperson company. Their Denver Search Engine Optimization (SEO) is the X+ factor for which Soellner was looking.

Case Study #2: www.CashiersNCLand.com . The story of Rand’s wife: Merry Soellner, who is a western North Carolina real estate broker, parallels her husband’s. “I really needed to be able to enter my new listings within a certain period of hours, in order to be in compliance with local realtor board requirements, as well as to begin marketing my clients’ properties, homes and businesses. After US Web Central transcribed my website, now, I can get into my website on my own and upload digital photos I have taken just minutes before, and add text describing my listings; this is wonderful,” said Merry Soellner. www.CashiersNCLand.com is Merry’s website.

Case Study #3: www.ChisholmsTrailLeather.com . The story of Rand’s brother, Alan Soellner and his wife, Donna, has similarities with the two case studies above. ChisholmsTrailLeather is the leading custom authentic Old West Leather holster, belt, bags and accessory maker in the United States. He and his brother are the classic over-achievers; they have to be the best at what they do. They make historically accurate holsters for major movies, like Val Kilmer’s holsters for his new upcoming movie about Doc Holiday, Miley Cyrus’ holsters and belts for her new World tour, Sam Elliot’s knife sheath, the “bad guys” holsters and belts on the “3:10 to Yuma,” and others, in addition to selling their leather and buckle goods to any interested parties who happen to see their goods on their website.

“I’m a cowboy who makes historic leather goods,” said Alan, “I didn’t know how to turn on a computer until just a few years ago, and my brother had to drag me into having a website; I really didn’t think it would do me any good.” Alan and Donna have discovered that having their presence on the Internet has been a good thing. They have seen their garage hobby transform into a 14 hour a day full-time business. “It has been a true joy, to now be able to edit my website whenever I come back from Texas or Colorado, researching historic belts, holsters, buckles and bags and make a ‘new’ belt, holster, sheath or saddlebags and want to offer it on our website. I just take my own photo, then upload that and type a little about it; no sweat,” said Soellner. He mentioned that USWebCentral’s conversion of his website into a format that he can personally modify has turned him into a website pro; something he never thought possible. “The people at USWebCentral, like Matt Lacuesta, teach you how to use what they have created for you; that is a huge help. I am actually getting good at this; it’s fun,” said Soellner, “ We are getting more than enough work to keep us both busy; the website works.”

BOTTOM LINE: Having a website for your business works. It is just about indispensable these days, because it is about information transfer and that is the convenient method most people use to find the goods and services they need. Firms that have that X+ factor of SEO helps companies to rank higher on search engines and this, too, is becoming a necessity, at a time when searches can offer millions of choices. Becoming #1 or hopefully on page 1 on Google, Yahoo, Bing and other search engines is the Holy Grail, hopefully delivered to you, through your computer and your SEO consultants; that is their objective.

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Denver SEO Company explains how building links is key to your website’s success

September 8, 2009 – 8:45 am

Denver SEO – USWebCentral.com , Monday September 7, 2009. Building a successful link building campaign can become a very tedious process. Our Denver search engine optimization services understand that manual link building is the most effective way to increase your Google page rank and rank your website higher in the organic search results.

Not all links are created equal and on one hand spending time submitting your link to high page ranking sites would seem to make good sense, however, you never know when a new directory offering a free submission today may raise in PageRank and charge you later. So with that in mind, you should have a web design company like our Denver web design team, optimize your pages for the best organic results before launching a large link building campaign.

One thing that remains consistent is that Google measures your popularity based on how many links point back to your website’s domain. The more links the better your rankings, however, links from sites with more authority, or a higher page rank, will ultimately produce better results.

A good strategy to build links is to register your site to multiple Social Media sites like Digg, Delicious, mixx and bookmark your articles frequently as many Social Media websites carry a high page rank and they get indexed frequently causing almost an immediate result. It is also wise to submit links to sites that do not use the no-follow attribute kike Wikipedia and yellow page sites, as Google does not caunt these links. Submit articles and press releases regularly and use anchor text links in your articles and web content.

How many online directories are there? There are a countless number of directories you can submit your website to, however, we submit to approx. 1500 of the directories that are well established and have high page rank.

Every directory allows you to submit their form to them, but it is only after their webmaster approves your link that you get listed. Search engines seem to index directories frequently and it improves your ranking over time.

Research shows that 85% of all people looking for a product or service start from a search engine like Google, AOL, Bing, Yahoo, MSN etc… 80% of the people will never go beyond the first page results. Therefore your success depends on organic search engine ranking.

Our Denver search engine optimization company can create a strategy to help your organic ranking naturally and produce top 10 results for your main keywords.

Be sure to contact our Denver SEO company for more details so you can start working your way to the top. Don’t let your competition continue to take business from you. Call 720-296-8205 to speak with an expert Denver SEO.

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Get More Backlinks To Increase Website Traffic

September 3, 2009 – 8:47 am

One of the main objectives for any webmaster is to increase website traffic to their site. This can be a daunting task these days since the web has become so competitive. Unless you want to pay for more traffic (usually not recommended) the best way to get it is by getting good placement in the search engines. And the key to good search engine placement is to get more backlinks from other websites.

There are many ways to get more backlinks (article writing, directory submission, etc.) but for best results you’ll want to use automated methods. It is an especially good idea to joing a link network like Neurolinker to save an enormous amount of time and money.

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The Advantages of Mushrooms for Your Health

September 3, 2009 – 8:47 am

Mushrooms are valuable health food - low in calories, high in vegetable proteins, chitin, iron, zinc, fiber, essential amino acids, vitamins & minerals. Mushrooms also have a long history of use in Traditional Chinese Medicine. Their legendary effects on promoting good health and vitality and increasing your body’s adaptive abilities have been supported by recent studies. These studies suggest that Mushrooms are probiotic - they help our body strengthen itself and fight off illness by maintaining physiological homeostasis - restoring our bodies balance and natural resistance to disease.

Agaricus Mushroom
Agaricus is the most widely consumed mushroom in many countries, where it is regarded as a health food, due to its medicinal properties. Agaricus is traditionally known as “God’s Mushroom” because of its near miraculous curative benefits to a wide range of disorders. People have used it to overcome numerous diseases and disorders relating to the immune system, cardiovascular system, digestion, and for weight management, diabetes, chronic and acute allergies, cataracts, hearing difficulties, stress syndrome, chronic fatigue, diarrhea, constipation, and disorders of the liver.

Cordyceps Mushroom
Cordyceps can be a powerful stimulant for macrophage activity, strengthening your immune system’s ability to fight against bacterial and viral infection. Human clinical studies indicate that Cordyceps can be effective for treatment of high cholesterol, poor libido/impotence, arrhythmia, lung cancer, and chronic kidney failure. It is also reported that Cordyceps causes smooth muscle relaxation. This can make it especially helpful for treating chronic coughs, asthma, and other bronchial conditions.

Maitake Mushroom
Maitake is also known by the name Dancing Mushroom, famous for its taste and health benefits. In Japan, Maitake Mushroom is called “King of Mushroom”. The fruiting body and the mycelium of Maitake are used medicinally. In China and Japan, Maitake Mushrooms have been consumed for 3000 years. Years ago in Japan, the Maitake had monetary value and was worth its weight in silver. Historically, Maitake has been used as a tonic and adaptogen. It was used as a food to help promote wellness and vitality. Traditionally, consumption of the mushroom was thought to prevent high blood pressure and cancer - two applications that have been the focal point of modern research. Clinical research with Maitake Mushroom has increased dramatically in the past several years. Laboratory studies have shown that Maitake Mushroom extract can inhibit the growth of tumors and stimulate the immune system of cancerous mice.

Reishi Mushroom
Reishi has been called an “immune potentiator.” Recent studies have indicated that Reishi can have a number of other effects: Analgesic, Anti-inflammatory, Antioxidant, Antiviral through inducing interferon production, Lowers blood pressure, Cardiotonic action through lowering serum cholesterol, Expectorant & Antitussive, Liver (Hepatitis)-protecting and detoxifying, protection against ionizing radiation, Antibacterial, and Anti-HIV activity. Reishi contains calcium, iron and phosphorus as well as vitamins C, D, and B - including pantothenic acid, which is essential to nerve function and the adrenal glands.

Shiitake Mushroom
Shiitake (for centuries called “Elixir of Life” ) has been licensed as a anti-cancer drug by the Japanese FDA. Lentinan has shown some effect on bowel cancer, liver cancer, stomach cancer, ovarian cancer and lung cancer. Lentinan stimulates the production of T lymphocytes and natural killer cells and can potentiate the effect of AZT in the anti-viral treatment of A.I.D.S. Shiitake is rich in several anti-oxidants (Selenium, Uric acid & Vitamin A, E, & C) as well as Vitamin D. Shiitake mushrooms may also lower blood pressure in those with hypertension, lower serum cholesterol levels, increase libido, stimulate the production of Interferon which has anti-viral effects, and has proven effective against Hepatitis in some cases.

Yun Zhi Mushroom
Yun Zhi, or the Cloud Mushroom, has been used to dispel dampness, reduce phlegm, treat pulmonary infections, to strengthen the tendons and bones, for vital energy, and to support liver health.

Benefits
• assists with immune function
• high in vegetable proteins
• promotes good health and vitality

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